A Study on OTT Support Project and Policy Improvement Plan in Korea to Revitalize K-Drama; Focusing on France and Canada

Abstract

With the recent development of Internet technology and the rapid evolution of digital networks, various types of video content distribution platforms have emerged.[1] In particular, in the era of COVID-19, video contents such as Korean movies and dramas are growing with worldwide attention through the global OTT platform.[1] However, after COVID-19, the Korean media and content industries are experiencing more difficulties than ever in 2024, as they have not been able to cope with the global environment compared to the Korean media and content industries. Therefore, in preparation for the media and content industry environment, which has many variables and is constantly changing under the global environment, we would like to once again check the drama-related support policy currently implemented by the government and propose a plan to revitalize the K-drama industry.